Case Study: A Revitalizing Story

Case Study: A Revitalizing Story

Early last month we moved into a new office block as part of our next steps at Lumos Digital Marketing. Whilst moving in we noticed a large and empty whiteboard by the entrance of the office block, having suffered seemingly months or years of neglect, we decided to...
Spice Kitchen – Small Business Spotlight

Spice Kitchen – Small Business Spotlight

Welcome to our very first in our series of ‘Small Business Spotlight’ interviews. We have started our small business spotlight to share some of the businesses we love that we think are doing some really amazing things! Lumos was started with one focus in...
Using Data To Enhance Your Buyer Persona

Using Data To Enhance Your Buyer Persona

First off, what is a buyer persona? A buyer persona is a representation of your ideal customer based on your market research and real data about your already existing customers.It can be a powerful tool for businesses at all stages of their journey to get an idea of...